The U.S. Trade and Development Agency (USTDA) https://ustda.gov/sectors/health, and the USA Healthcare Alliance (USAHA) https://us-aha.com, are expanding export opportunities for U.S healthcare companies to support healthcare infrastructure such as systems and resources in emerging markets.
USTDA and USAHA are going to work with U.S industry and help partner countries to better protect against future pandemics, promote best value in procurement, and lastly, combat key challenges facing public health systems.
USTDA and USAHA collaborative activities will include raising awareness of initiatives, programs, and services as well as conducting reverse trade missions, workshops, and roundtables. This will help U.S healthcare companies compete on a level playing field with foreign competition on healthcare infrastructure projects.
Collaborative activities include providing information on programs and services offered by USTDA and USAHA as well as conducting reverse trade missions, workshops, and roundtables to help U.S. healthcare companies compete on a level playing field with foreign competition on projects.
For example, success has been achieved in Kenya by introducing U.S. medical device solutions. A trade mission was able to bring together delegates from the Kenyan Ministry of Health plus public and private healthcare institutions to meet with leading medical technology and service providers from the U.S. As a result, the Kenyan delegates procured diagnostic and radiology equipment to treat cancer and mobile x-rays to combat TB.
Kenya also purchased other equipment, innovative treatment therapies, and new information technology systems. As result, Kenya hospitals have been able to improve efficiency accuracy, and reduce costs and at the same time, U.S companies have helped to transform the healthcare landscape for Kenyan partners.